Supporting Workforce Development Through Clear Storytelling
Project SEARCH is a workforce development program focused on creating employment opportunities for individuals with disabilities.
Content played a key role in helping stakeholders understand the program’s mission, structure, and impact.
The Challenge
The audience included:
Employers
Educators
Community partners
Families
Each group needed information presented clearly and respectfully.
The Approach
Content was developed to tell the story of Project SEARCH in a way that was informative, human, and accessible. The emphasis was on impact, outcomes, and opportunity.
The Results
The content helped support awareness, understanding, and engagement around the program.