How Brand Repairman Created a Standout Brand for Rize N Shine
Opening a new restaurant is more than just serving great food. It’s about creating a brand that attracts customers, communicates your story, and makes every visit memorable. Rize N Shine, a new breakfast and brunch destination in Shawnee, Kansas, approached Brand Repairman to build a completely new brand from the ground up, including the look, feel, menus, signage, and online presence for their restaurant.
The mission was simple: create a brand identity and experience that reflected the owners’ vision, resonated with the local community, and set the restaurant up for long-term success.
The Challenge: Building a Complete Brand Experience
While Rize N Shine had a clear concept and delicious menu offerings, there were key challenges to address:
The restaurant had no existing visual identity or brand presence
Menus, signage, and marketing materials needed to communicate the brand’s personality and be customer-friendly
The owners needed a professional online presence to attract and engage customers
The brand needed consistency across in-person and digital channels
Rize N Shine needed a partner who could take their concept from vision to reality and create a unified brand experience that worked across all touchpoints.
The Solution: Comprehensive Brand Creation
Brand Repairman partnered with the Rize N Shine team to deliver a full-service branding solution that included visual identity, menus, signage, marketing assets, and digital presence.
Brand Identity and Visual Design
Developed a bold and memorable logo reflecting the energy and personality of Rize N Shine
Designed a color palette, typography, and imagery system for consistency across all materials
Created signage, in-restaurant graphics, and exterior design elements to establish a recognizable presence
Menu Design and Marketing Materials
Crafted customer-friendly menus highlighting Rize N Shine’s signature offerings
Designed promotional materials for grand opening events, social media, and local advertising
Ensured all designs were professional, cohesive, and aligned with the brand’s personality
Digital Presence and Online Brand Setup
Assisted with creating and optimizing Rize N Shine’s Google Business Profile to improve discoverability
Built a custom website showcasing the menu, location, and brand story
Established brand consistency across other online platforms and promotional channels to strengthen visibility and credibility
Collaboration and Strategic Support
Throughout the process, Brand Repairman provided guidance, creative solutions, and hands-on support, ensuring the owners’ vision was accurately translated into a compelling, customer-ready brand.
The Results: A Complete and Cohesive Restaurant Brand
The partnership delivered:
A fully realized brand identity reflecting Rize N Shine’s personality and mission
Menus and signage that enhance the customer experience and streamline ordering
A professional custom website and Google Business Profile to improve online presence and engagement
Marketing materials ready for promotion, events, and social media
A consistent, cohesive presence across in-person and digital touchpoints
Rize N Shine now has a strong foundation for growth, with a brand that engages customers and makes a memorable impression from the moment they walk through the door.
Why Restaurants Partner with Brand Repairman
Restaurant owners work with Brand Repairman because:
We translate a concept into a cohesive, customer-ready brand
We design materials that reflect the brand personality and drive engagement
We create a consistent presence across menus, signage, marketing, and digital channels
We provide flexible, hands-on support without the overhead of a full-time hire or agency
With the right branding in place, restaurants like Rize N Shine can focus on serving great food and creating memorable experiences for their customers.
About brand repairman
Cole Sales is the Brand Repairman, fixing broken brands and building better ones. With over a decade of experience, he partners directly with decision-makers to deliver smart solutions in brand strategy, website design, content creation, and event marketing. Cole provides fast, flexible, and practical fractional marketing support without the overhead of a full-time hire or agency. Ready to take your brand seriously? Let’s talk.